Lip Smacker is searching for its first official ‘Tastemaker’ — and one lucky fan will get to create a lip balm flavor.

To Enter

Fans can submit a suggestion for their “dream” lip balm flavor, including the flavor name, three key ingredients, and descriptors such as salty or sweet. Tag #LStastemaker on Lip Smacker’s Instagram page, today through May 19th.

The contest is open to residents of the U.S. and Canada, excluding Quebec. 

Voting On The Winning Flavor

Voting will open on May 30th, after the brand chooses the top 5 flavors from all the submissions. The winner will be announced June 28th.

The winning flavor will be made into an actual Lip Smacker lip balm and sold exclusively on the brand’s website, with credit to the creator. The winner earns ‘bragging rights’ as Lip Smacker’s “First Official Tastemaker” – a tradition the brand plans to honor annually.

The winner will also receive a personalized case of the Tastemaker lip balm and a custom, crystal-encrusted “Biggy,” which is four times the size of a regular balm. It is shown above.